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Although it is difficult to believe, the network is full of negative comments about all types of companies, and yet we are surprised that they seem to ignore it or...

We have already entered the last quarter of the year, and irremediably our eyes are on next year, 2017, which is waiting for us around the corner. It is time to...

Creative director and Social Media Strategist Juan Boronat says that the goal of companies today should be to become a "conversation argument" of users. To this end, the expert recommends that...

Social Media has ended the traditional business model of traditional brands, preventing them from hiding behind their logos to act. Nowadays, users can share their experiences with brands, both good and...