Category: Business

During the round table held last Friday in Brussels, and in which different aspects and issues related to the benefits of Internet advertising were analyzed, Neelie Kroes, vice-president of the...

Advertising investment in passenger cars grew by 12% in the first half. In the first six months of 2017 this investment was 260 million euros, while in 2018 it reached 291...

In all organizations, a large amount of information and documents are generated, which companies often forget, which is an important source of content to share on social networks. In many...

At this point we are all aware and we have read on more than one website what a Community Manager is, what tasks should be developed and what are its...

I have the opportunity to give many conferences and workshops a year on social media and digital marketing in general, and always, I regret not being able to give more...

There is no doubt that one of the most positive things that Social Networks have brought for companies and brands is exposure and visibility. Thanks to Social Networks, it is easier...

In the business world, as we all know well, it is not enough to have a good idea to succeed. In fact, the difficult thing is not to have the idea,...

Of all those entrepreneurs who over the years or months have made the jump to their companies within social networks, a good part of them, do not really believe in...

A really astronomical figure, especially if we take into account that the short space of time in which it has been achieved. The smartphone, along with the other pocket screens, have...

The online marketing strategy of any company should include an action policy. In this way the different departments of the company will know how to act in any circumstance. This code of...