The new role of consumer
To say that the world has changed more in the last five years than in the previous 50 is no longer any frivolity. This paradigm shift has meant a significant...
What happens to the proprietary trademarks when the company ceases to have activity and go?
The year ending has meant, unfortunately, the last year of activity for many brands in our country in all sectors: consumer, communications, services .... But what will happen to the...
The influence of color on social media marketing strategy
The power of the image indisputably triumphs in social networks. Not surprisingly, 92.6% of buying decisions are made based on visual factors. It is therefore not surprising that the visual...
5 Ways to Boost the Value of your Home
If you are thinking about selling your home, or you plan to sell it at some stage in the future, it may be worth making a few useful home investments...
Facebook results in a change of strategy in Social Media
The leading social network has always been known for its large number of changes every so often, but in recent months is carrying out a series of changes that are...
Generating future customers already born
How will the consumer in the of 2033? What trends have greater weight? Socio-demographic changes draw a different consumer who now know; new technologies and the most global trends question...
10 sure-fire techniques for your visitors do not buy anything
Getting people to come to your website is only a first step. Once visitors arrive it is necessary that new business for your company continue to grow generated. Unfortunately many...
The omnichannel experience as a basis for engagement with the customer
Consumers demand an integrated multichannel strategy; a premise that figure as a basis for engagement with the client. As shown by the data Displaydata. Customers use either the online and...
Big data has not yet managed to make fundamental changes in companies
Big Data has great potential for businesses, but these have not yet achieved a final transformation result of its full implementation. Actually, they are in the right direction, and changes...
Green Packaging: The main trend is to make sustainable packaging
Consumers, especially the millennials consumers are increasingly concerned about the effect that they consume has on the environment and its surroundings. Brands that are committed to production in proximity begin...