The Relevance of Photographs and Images in Content Marketing
A picture is worth a thousand words. Well, almost ... We've listened to this phrase for life, so why do so many companies still do not take advantage of the visual...
Are QR codes failing? Only 12% of consumers use them
By all is known that consumers spend a significant part of their time online to find information on purchases, although this type of behavior is usually attributed in relation to...
Inbound Marketing: Selling Without Bothering
As a general rule, everyone bothered to come to our house to sell us the "Encyclopedia", to call us constantly by offering us a change of telephone company, to stop...
The Power of Digital Influence
We understand by influence, the ability that a person, a group or a particular event has to exert power in any of its forms, over someone. Influence is a sociological...
Lies and uncomfortable truths of Digital Marketing and Social Media
Often we often echo many reports and studies that tell us about the new media, trends, experiences and different marketing strategies that seem to be so fashionable between brands and...
More than 37% of marketing emails already open on mobile devices
Mobile phones and tablets continue to move computers slowly as devices for opening email marketing and are profiled as a decisive factor to take into account for brands in all...
The e-commerce cannot live without search engines
Search engines remain the main source of reference traffic online shops.This does not imply that they are also means more converts. Monetate data reaffirm the importance of SEO in online marketing...
Where the content Marketing headed?
Search engines reward good content, users and customers as well. Not much to discuss an upward trend: 27,000 pieces of content are published every day, from the most diverse sources. Companies have...
Users interact with mobile advertising more weekends
Comes the weekend, a few days ahead to disconnect, to do something different, to enjoy a little company who prefer. A period of relaxation before which advertisers are rubbing their hands. This...
Smartphone users enjoy with viral videos
Online video is positioned as a way to enjoy audiovisual content leisure time. 3 out of 4 users and consume online videos. 57% of them can spend between 1 and 5 hours...