Smart TV: The keys to consider for your marketing strategy
Currently, over 3 million consumer see web content directly to their Smart TV. That figure is not negligible and we would have to reflect a little on two points in...
The intrapreneurship: How to generate new business from within
When we talk about entrepreneurs the first figure that comes to mind is that of a person who is in the process of building a new company with a generated...
What is the most popular app of all time?
Apple is responsible for creating and managing one of the world's most popular smartphone app stores, with more than a million different programs and games available for iPhone, iPad and...
Getting the most from your database and generate sales
When a project or online business starts walking, one of the great obsessions is to get qualified records (leads) that are mature or in the final stages of the buying...
What is a prosumer? Why is it important to be to make your business thrive?
If we look a few years ago, and not long ago, we had a scenario where companies were producing content and most with a strong advertising load. At that time...
The 7 habits you are sure to alienate professional success
Possibly the term "professional success" is too broad a concept and that everyone has a slightly different meaning, as it responds to the priorities and values that everyone has in mind. I...
Set of skills you’ll need to build a profitable business
If you want to start a business and become an entrepreneur with good future prospects will have to overcome many difficulties in your way, and for that you'll have to...
Sentimental brands: not necessarily decades in the making
The world of brand building is becoming increasingly strategic as competition intensifies in the marketplace. But interestingly, the adoption of digital is helping to facilitate rapid dissemination of newer and...
Shocking Debt Statistics as the MAS Winds Down
Whilst the government announces plans to wind down its controversial Money Advice Service (MAS), statistics show that the debt problem in the UK is soaring. At a time when it...
Personal productivity: How to build your road map
When we talk about personal productivity, we must try many different interactions, in fact everything that can affect our performance. In this post I will focus on issues affecting: Relationships...