Is content marketing fashionable or is it something that has come to stay? Is my company prepared to take full advantage of the potential it offers us? In this article I share...
It has been 14 years since Seth Godin coined the term "Permission Marketing" in which he proposed that in front of a strange person, we had little chance of converting...
Much has been written about content being the king, that content marketing or inboud marketing are a key piece in the digital marketing strategy of companies ... Right! There is no...
The world of communication is experiencing an exciting moment full of revolutionary opportunities: now the viewer, the user receiving marketing and advertising content, can receive our message in the palm...
2012 has been crucial for the development of content marketing. ContentWise reflects that 79% of companies already have this strategy in their marketing plan. The question is no longer why use content...
Email marketing a good way to keep in touch with your customers and generate new business leads. There are dozens of ways that email marketing and it can become overwhelming....
Customer service on social networks is no longer an option. It is the customers themselves who approach the company, looking for a response to a problem, or a solution. For customers...
A picture is worth a thousand words. Well, almost ... We've listened to this phrase for life, so why do so many companies still do not take advantage of the visual...
By all is known that consumers spend a significant part of their time online to find information on purchases, although this type of behavior is usually attributed in relation to...
As a general rule, everyone bothered to come to our house to sell us the "Encyclopedia", to call us constantly by offering us a change of telephone company, to stop...